Better late than never with last month’s income report! In November, I made $2,473.33 in income… woot! Actually, it was just shy of $3,000 due to my course pre-launch but I won’t see that money in my account until January, so I didn’t record it in November.
Anyway! Super happy with another month over $2k consistently. This is over half of my salary from my full-time job… meaning, I bring in more than an extra paycheque every month working just a few hours a week!
Read on to see the full breakdown…
Why I Write Income Reports
I don’t write blog income reports to brag, or make it seem like blogging is an easy path to endless riches. 💰 (Spoiler alert: it’s fackin’ not, okay.)
To be honest, every month I post one, I feel a little squicky about it. Should I be putting my blog income report out there? Will people judge me, either too positively, or negatively? Will it affect my relationships with other bloggers or, gah, clients?!
But, I push through, at least for now.
When I first set out to turn my blog from a $0 hobby into a profitable venture, I remember seeing income reports from well-known bloggers. Those were the turning point for me. Before seeing those, I never thought my blog could make any money at all.
Related: How to Start a Blog in 30 Minutes! (+ My Must Have Plugins)
I thought that was only for famous people with huge audiences, and people who blogged full-time.
Now, I realize that’s far from the truth! Anyone can make money blogging if you treat it like a real job, and that means putting in the time and effort to grow. These reports are a glimpse into how I do that for my own blog, and I hope you can find a new tip or tool in this report to help your blogging journey. 💁🏼
Blog Income Report
- Freelance writing clients: $2,007.72
- Etsy store sales: $84.92
- Siteground affiliate income: $63.72
Total Gross Income: $2,473.33
I do make most of my money from freelance writing for clients, and only a little from my own products and affiliate income. I plan to ramp that up in the next year!
Also in November, I earned $288 from the $48 special price pre-sale of my course, Blog SEO Bootcamp. I’m super excited about how that went.
I’ll write a full post on that soon, but I challenged myself to finish the course I had in my mind in only ONE WEEK. I forced myself to do it by pre-selling it and listing the release date. I made it, just in the nick of time (uploading videos takes awhile as I found out, lol).
And, I launched it without much fanfare. No webinars or ads or cray promotion. I did a few social media posts, sent a few emails to my list, and that was it!
The course is now $98 and currently available over at BlogSEOBootcamp.com. 👈🏼
This month was ROUGH for expenses! Mostly because I decided to invest in The Strategy Academy, which was a sizeable chunk of change.
I am so excited for the program and how it will help me uplevel my blog in 2018 though, so it’s worthwhile expense!
- ConvertKit: $306 (upgraded to annual plan!)
- BoardBooster: $19.75
- Tailwind: $0 (still using free version)
- Leadpages: $391.20 (upgraded to annual plan!)
- G Suite: $10
- SmarterQueue: $19.99
- Bank Fees (PayPal + currency conversion): $40.47
- BackBlaze: $5
- Etsy fees: $60.74
- Teachable: $39
- The Strategy Academy course: $2,464.51 (when converted to Canadian $) 🙈
Total Expenses: $3,399.93
Net Income: – $987.34
Please keep in mind that the “net” amount I write above does not include deductions like income tax (which is about 30-40%!) or other things that a “typical job” would pay for, like health insurance, mandatory pension deductions, or Employment Insurance (EI) <– that’s what we call it in Canada. 🇨🇦
Net income is NOT the same as PROFIT!
Clearly, from the number above, I was in the hole this month! But, it’s because I chose to make some really good investments in myself for the year ahead.
Here’s an idea of how my income has changed over time! I started blogging in February 2016, for reference, and started freelancing in March 2017 (there was a delay until I could bill clients/receive payment for the work, which is why the chart starts in May).
I wasn’t that active in November as I was busy promoting my new course and working on that, so traffic dipped a little! That’s okay though.
I am pushing to get over 5k views per month in 2018!
Goals for 2018
I’m moving away from setting monthly goals and instead focusing on quarterly priorities and areas of focus.
I have been forced to slow down a little bit as I juggle some health issues with my full-time job, this blog, and freelancing business. A lot going on! So instead of beating myself up if I don’t hit income goals or other milestones, I’m learning to be more forgiving and take better care of myself.
That said, 2018 is going to MAGICAL for me, I can feel it! 🦄
What About You?
Do you have a blog? What are some of your goals for the next month? How are you taking action to achieve them?
Share with me in the comments! I love to connect with other bloggers and hear your inspiring goals. ❤️
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